Page last updated: June 3, 2025

Privacy Policy

1. General Information

New Inntech S.A.S., a company incorporated under the laws of Colombia, with its principal office located in Medellín, Colombia (hereinafter, "New Inntech", "we", or "us"), is the operator of this website. We are committed to protecting your personal data. We collect, process, and use your personal data in accordance with this Privacy Policy and in compliance with Colombian data protection regulations, including Law 1581 of 2012, Decree 1377 of 2013, and when applicable, the General European Data Protection Regulation ("GDPR").

This Privacy Policy provides you with information about the collection, processing, and use of your personal data when using our website.

If you provide us with personal data of third parties (such as family members or work colleagues), you must ensure that they are aware of this Privacy Policy and that you have permission to provide us with their data. You are also responsible for ensuring that such data is accurate.

2. Responsible Person

For any data protection matters, you may contact us in writing via email at:

Email: contacto@newinntech.com
Address: Medellín, Colombia

If applicable under GDPR Article 27, our representative in the EU can be contacted through:

Email: contacto@newinntech.com
Address: To be designated (upon applicability)

3. Data Processing in Connection with the Website

3.1 Visiting our Website

When you visit our website, our hosting provider automatically collects and stores various information in server log files. This information is not assigned to specific individuals or linked with other data sources. The following technical data is typically recorded and automatically deleted after a short period:

  • Browser type and version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of server request
  • IP address (anonymized)

The processing of this data enables us to ensure the functionality, security, and optimization of the website, which constitutes our legitimate interest under Art. 6(1)(f) GDPR.

3.2 Use of Cookies

We use cookies to improve user experience on our website. Cookies are small text files stored on your device by your browser. They help us recognize your browser and remember your preferences. You can disable cookies in your browser settings, although doing so may affect website functionality.

For detailed information, refer to our Cookie Policy.

3.3 Google Analytics

We may use Google Analytics, a web analysis service provided by Google Inc. (“Google”), to evaluate website usage. Data collected includes:

  • Pages visited
  • Time spent on each page
  • Device information
  • IP address (anonymized before storage)

This data helps us improve our content and services. Google may transfer data to third parties if required by law or if third parties process the data on behalf of Google.

You may prevent the collection of your data by Google Analytics by installing the browser add-on available at: https://tools.google.com/dlpage/gaoptout

3.4 Contact via Website

If you contact us via the contact form or email, we will collect the following data:

  • Name
  • Email address
  • Subject
  • Message content

We process this data to respond to your inquiry. This processing is based on our legitimate interest under Art. 6(1)(f) GDPR and your consent under Art. 6(1)(a) GDPR.

3.5 Newsletter Registration (if applicable)

To subscribe to our newsletter, we collect your name and email address. By subscribing, you consent to receiving periodic emails with news and updates. You may unsubscribe at any time via the link included in each email.

3.6 Social Media

Our website may include links or plugins to social media platforms like Facebook, LinkedIn, Twitter, YouTube, or others. Once activated, these platforms may collect data from you according to their own privacy policies. We are not responsible for their data processing practices.

3.7 Event Registration (if applicable)

If you register for an event through our website, we may collect:

  • Full name
  • Email address
  • Company
  • Role/title
  • Payment information

We use this data solely for event management purposes in accordance with Art. 6(1)(b) GDPR.

4. Third Parties with Access to Your Data

We do not share your data with third parties except:

  • When required by law
  • When necessary to fulfill a contract
  • With your explicit consent

Our hosting and analytics providers (e.g., AWS, Google) may access the data only to the extent necessary to provide their services and are contractually obligated to safeguard it.

5. Data Retention

We retain personal data only as long as necessary to fulfill the purposes for which it was collected, including for legal or regulatory reasons.

6. Your Rights

You have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to data processing
  • Withdraw consent at any time
  • File a complaint with the data protection authority

To exercise your rights, contact us at: contacto@newinntech.com

7. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Updates will be posted on this page with the revised effective date.

Last updated: May 21, 2025